Archive for the ‘Rolls Royce’ Category

Rolls Royce expands Goodwood manufacturing plant

Posted: September 13, 2011 by The Car Spy in Goodwood, Rolls Royce
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The Home of Rolls-Royce at Goodwood in West Sussex is to expand in the months ahead. The news follows significant growth in worldwide sales over the last 18 months and a greater demand from customers for highly personalised Rolls-Royce Ghost and Phantom models.

The expansion includes an increase in size by more than 2500 square metres for the Assembly Hall, completing the final phase of development from original site plans for the production area. A new extension will also increase the Surface Finish Centre by more than 640 square metres. Total investment in the project will be about £10 million.

This development follows record sales in 2010 and growing demand across all markets, both at home and internationally. The company is also expanding its dealer network, with several new dealerships recently launched in North America, Asia Pacific and Europe and more are planned in the balance of the year.

The new space, and a number of additional infrastructure changes, will allow the company’s manufacturing and Bespoke operation to expand significantly. Bespoke allows Rolls-Royce customers the luxury to commission motor cars that suit their personal lifestyles and creative desires, transforming super-luxury cars into unique hand-crafted masterpieces which are as individual as their owner’s fingerprint. This year, Rolls-Royce has seen a significant increase in demand for personalised bespoke models, and the company recently announced a doubling in the number of Bespoke experts throughout the business.

Torsten Müller-Ötvös, Chief Executive Officer for Rolls-Royce Motor Cars, said, “I am very pleased to announce our expansion plans. We continue to see increased demand from customers all over the world and the new facilities will allow us to increase the capacity for our hand-built, highly personalised motor cars. This investment demonstrates our confidence in this unique brand, our commitment to our Home at Goodwood – the only place in the world where Rolls-Royce motor cars are built – and signals the next phase in the development of our company.”

Mark Prisk, Minister of State for Business and Enterprise, said, “It is good news to hear that Rolls-Royce has plans for expansion at the Goodwood site. It is a further endorsement of the strength of the automotive sector in the UK. Automotive is the UK’s number one manufactured export – in 2010 the UK auto sector exported over £27 billion-worth of vehicles and parts.”

Construction is planned to commence later this year and will be completed in late 2012.

 

Finished in Diamond Black with Crème Light and Black Contrast interior this new, unregistered 2011 Rolls Royce Ghost ‘Special Commission’ has the following options in addition to the standard specification:-

Piano Black Veneer, Silver Satin Bonnet, Driver’s Assistance One (including High Beam Assistance, Lane Departure Warning, Head-Up Display), Comfort Entry System, Panoramic Sunroof, Extended Leather, Adaptive Headlights, 20” Alloy Wheels, Camera System, Chromed Visible Exhausts, Individual Seat Configuration, TV Tuner, Picnic Tables, Lambswool Over-rugs, Polished Stainless Steel Tread Plates, Car Cover, Battery Charger, Smartgard, Pre-Delivery Inspection.

This car is physical and available to purchase now.

For pricing details please give us a call on ++44(0)1732 760699 or email mark@thecarspy.net

Rolls-Royce Motor Cars proudly presents the Year of the Dragon Collection, a commemorative offering in preparation for this festive celebration. Inspired by the legendary creature that is revered in China, the Year of the Dragon Collection has been created to celebrate the ultimate symbol of power, prosperity and good fortune. Designed at the Home of Rolls-Royce by the Bespoke team, this exclusive collection features a suite of unique detailing and design, which includes:

Dragon Coachline

On first glimpse of the car, a prominent feature is the twin coachline with a dragon, in gold colour, hand-painted to the side of each Phantom or Phantom Extended Wheelbase. In order to achieve perfect symmetry and balance, the dragon will always look forward. The hand-painted dragon coachline is inspired by the Forbidden City in Beijing and provides distinctive finishing touches to the car’s exterior.

Dragon Headrest Embroidery

The dragon also appears on the leather of every headrest, carefully hand-embroidered using a combination of four thread colours: Tan, Golden Sand, Black and White. The colours are designed to complement a palette of recommended leather colour options and the design can be finished with an additional seat piping feature.

Dragon Phantom Passenger Panel Inlay

A dragon inlay will be hand-laid to the passenger panel of every car in this unique collection. The Phantom model name is also applied in gold, the two features match together perfectly.

Embroidered Cushions with R-R Logo and Piping

The interior promises two hand-stitched cushions for the rear passengers, specified with embroidered double R-R logos and piping to carefully accentuate the chosen interior.

Illuminated Treadplates

The four door sills feature exclusive illuminated treadplates with ‘Year of the Dragon 2012’ highlighted in LED lighting.

A Celebratory Marquetry Selection

Designed at the Home of Rolls-Royce, the Year of the Dragon Collection offers a choice of either modern or traditional marquetry to match the customer’s veneer choice which – as a reflection of the Woodshop’s craftsmanship and attention to detail – is laser-cut and then hand-assembled into position in the veneer.

“At Rolls-Royce Motor Cars we delight in bringing new, exclusive designs to our customers”, said Torsten Müller-Ötvös, CEO, Rolls-Royce Motor Cars. “The Bespoke team elegantly captures the imagination with this Year of the Dragon Collection, celebrating the turning of a New Year of prosperity and good fortune with this unique creative offering.”

“The Bespoke team is privileged to commemorate the Chinese Year of the Dragon with this exciting Collection,” said Thomas G. Jefferson, Bespoke Sales Manager, Rolls-Royce Motor Cars. “This limited edition car embodies the synergy of craftsmanship, creativity and culture in a manner that is uniquely Rolls-Royce.”     

 

Finished in Carrara White with Hotspur Red Leather interior this new, unregistered 2011 Left Hand Drive Rolls Royce Phantom Drophead has the following options in addition to the standard specification:-

Silver Hood, Brushed Steel Package, Teak Decking, Oyster Wool Cashmere Headlining, Lounge Seats, Colour Coded Red Boot Trim, RR Monograms on all Headrests, DAB Tuner, All Handbooks etc in English, Veneered Steering Wheel Spokes, Camera System – Front & Rear, 21” RR Star Alloys, Crossband Elm Cluster Veneer, iPod Audio Configuration, Veneer Front Cupholder Lid, Crossband Steering Wheel Spokes, Main Coloured Wheel Centres, Lambs Wool Foot Mats, White Instrument Dials, Silver Bezel White Clockface, Tread Plates – Logo with Text: Mondial de l’Automobile Paris 2010. List price £380000 inc VAT.

This car is physical and available to purchase now at £POA.

For further details please give us a call on ++44(0)1474 854490 or email mark@thecarspy.net

Picture the scene. Berkeley Square at midday in balmy London heaving with traffic. You want to disappear into a vacuum of silence to escape the onslaught of noise from black cab diesel engines, builder’s vans and loud, shouty people with mobile phones. Suddenly your eyes focus on the shimmering pale blue mirage of what appears to be a Rolls Royce Phantom which apart from the rather fetching paint finish looks like any other Phantom. As the car draws closer you can’t help noticing that the Spirit of Ecstacy adorning the grille looks like a Lalique figurine which is glowing an incadescent blue. Well if you’ve got it then flaunt it you might think but then there is a good reason behind this bit of mascot tinkering. This RR is their road-going experimental electric carriage otherwise referred to as 102EX so they’ve done something a little different with the traditional S of E. It’s a bit ‘Las Vegas’ but it is a prototype after all.

As the car draws near it is quiet, very quiet. “Just as a Roller should be!”, you might say but this one is very, very, very quiet. These are not small cars and the leviathon of the road takes on an almost spritual presence while it silently looms large in front of you.

Although Rolls calls this car ‘experimental’ it looks as real as any other Phantom and the build-quality is exemplary to say the least. The ‘Atlantic Chrome’ paintwork also features a new type of finish that emphasises the car’s lines – it certainly seemed to impress the people of Berkely Square that sunny afternoon.

What else is different? Well, there is a charging socket on the offside C-pillar which is hidden under a nicely executed hatch with 102EX inscribed in the chrome embellishment. The interior features a new type of leather finished in a sort of cholocatey-brown which looks much nicer than it sounds together with a new aluminium-weave for the dash and door panels. Nothing conservative about this Phantom then and it looks good in the London sun.

So now it it is time to pilot the car through the streets of West London which is no mean feat in any car the size of a Phantom but worry not, because driving a Roller through London is like watching Moses parting the Red Sea. Traffic doesn’t exactly evaporate but it just seems to get out of the way.

Besides, any concerns over traffic quickly disappear whilst becoming familiar with the driving controls which are, er, the same as a ‘normal’ Phantom. Now yours truly is not exactly electric car-friendly and to be fair a certain amount of scepticism was present before being offered the chance to drive this Phantom without a hulking great V12 to move it around.

Within a few yards, however, it all seems to make perfect sense. There is no ‘starter’ you just turn it on – a bit like switching on your TV. No noise of course is present even as you move off. Build up a bit of speed and there is still no noise. The silence is funereal. It is surreal. The world inside 102EX is completely detached from the streets outside. It is almost as though you are watching a video with the sound removed. This is no milk-float either. Press a lot harder on the ‘gas’ pedal (or should that be ‘dimmer switch’?) and you get a big dollop of torque. We were told by one of the clever engineers at Rolls that the motors had been de-tuned to stop it shredding tyres – yikes! 

Sadly, there was no chance to try the car on a clear open road but do you know what? London was probably the best place to test this ghostly Roller. It made complete and utter sense. Even the 200 mile range (thereabouts) made sense. After all how many miles would you drive in and around London in a day – in a Rolls Royce too?

102EX is going on a world tour so that Rolls Royce can canvass opinion from new and old customers alike. Depending on its findings in a year’s time it will make a decision whether to build electric cars or not. Do it Rolls, do it. There is no other car on the road that is so suited to the technology.

Apparently Rolls and Royce believed in electric cars way back when they first met and tinkered with a few experimental models themselves. However, they thought that it would be a hundred years before the world would be ready for the technology. They were right on the button it seems!